A Salt Lake City hairstylist receives a brand as warm, considered, and effortlessly alive as the work she does behind the chair.
maison mane / hair stylist
Liv built Maison Mane around a specific kind of client and a specific kind of feeling. Lived-in color that grows out beautifully. Extensions that move like your own hair. An appointment that feels less like a service and more like exhaling. The craft had always been there. What was missing was a brand world worthy of it.
The Brand Identity was built on warmth and restraint in equal measure. The palette pulls from the softer end of the Scandinavian spectrum: powder blue, warm cream, pale yellow, a deep espresso that anchors it all. Typography pairs spaced serif caps with a flowing cursive script, considered but never precious. The voice is bubbly and personal without trying too hard. The result is a brand that feels like it was always hers, the kind clients recognize immediately as something different from everything else in the SLC hair market.
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Brand Experience
